2026-02-10
Aluprof launches a new chapter of its “Let’s build a better place” campaign featuring Szymon Marciniak
Modern construction is no longer just about aesthetics — it’s about precision and making smart, future-focused choices that deliver lasting value. In the latest edition of its global “Let’s build a better place” campaign, Aluprof partners with internationally respected football referee Szymon Marciniak to highlight aluminum solutions designed for comfort, safety, and contemporary living.
The campaign continues the brand’s communication platform under the slogan “Control the climate, control the costs.” As a leader in the European market, Aluprof promotes a holistic approach: instead of focusing on individual components, homeowners are encouraged to see their home as one integrated system. All-in-one solutions — including windows, doors, facades, and sun shading systems — create the synergy essential for achieving optimal energy balance.
Szymon Marciniak’s virtual home — inspiration for homeowners
Why was Szymon Marciniak chosen as Aluprof’s brand ambassador? The answer lies in shared values: precision, experience, and consistency in the pursuit of excellence. His “virtual home” is a space where anyone can discover how Aluprof’s aluminum systems help create a sense of security and control.
“It’s extremely important to me to be a conscious consumer and choose products that are not only modern, durable, and stylish, but also in harmony with the environment. The right solutions define your lifestyle. In mine, comfort, peace of mind, and a sense of control matter most. Working with Aluprof is an experience that shows me that, just like in sport, precision, long-term expertise, and consistency play a key role in modern construction. Thanks to them, comfort can go hand in hand with energy efficiency, and cutting-edge technology can bring inner calm and elevate everyday living,” says Szymon Marciniak, international football referee and Aluprof brand ambassador.
This partnership aims to raise awareness that high-quality architectural aluminum systems combined with sun shading solutions represent more than a technical choice — they are a lifestyle decision, where technology serves people by delivering comfort and long-lasting peace of mind.
Design without compromise — durability built to last
When selecting solutions for their dream home, homeowners often face a familiar dilemma: appearance or performance? Bożena Ryszka, Marketing and PR Director at Aluprof, emphasizes that the company’s products eliminate the need for compromise. Innovation makes it possible to create striking modern designs without sacrificing durability or technical performance.
“With this new chapter of the campaign, we go one step further — we don’t just talk about savings or demonstrate how our products work, we also support homeowners in turning the vision of their ideal building into a concrete plan that can be delivered using Aluprof solutions. Szymon’s virtual home is an inviting space where everyone can see why choosing windows, doors, or sun shading systems should never be a random decision. Combining architectural aluminum systems with sun shading solutions creates a synergy that significantly enhances comfort. It’s worth trusting a company built on knowledge, continuous development, and the pursuit of excellence — values shared by Aluprof and our ambassador, Szymon Marciniak,” adds Bożena Ryszka.
Modern technology and elegance
Want to learn more? Explore our solutions and discover how cutting-edge technology can go hand in hand with timeless elegance.
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